Because
Corporate Training
Can Be Boring
Inspirational.
Experiential.
Real world.

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Latest Strategies

Acquire best practices and pitfalls to avoid

In-Depth Content

In-Depth Content

Deep dive with detailed explanations

Real-life application

Real-Life Application

Apply strategies instantly in your work

Practical Case Studies

Practical Case Studies

Find out what works and what doesn’t in the real-world

Insightful Experience Sharing

Insightful Experience Sharing

Learn from leading industry practitioners

Digital marketing courses online

Our
Digital Marketing
Courses Are
Now Online

4 ways we keep it engaging for you:

Bite-size sessions

1

Bite-Size Sessions

Our courses are broken down into 3-hour sessions.

2

Small Class Size

Maximum class size of 15 to optimise engagement

Small class size

3

Hands-on learning

Interactive Activities

Instructor-led training + hands-on exercises

4

Engagement Tools

Collaborative boards, quizzes, polls, video, chat

Engagement tools

Choose your course track

3-Hour

Crash Courses

SEO Course

Tight on time but looking to get up to speed on the latest strategies?

6-Hour

Courses

UX Design Course

In-depth content and hands-on exercises for real-world application

Digital Marketing Bootcamp

Digital Marketing Bootcamp

12 hours power-packed with the latest industry best practices

Digital Marketing
3-Hour Crash Courses

 
Google Analytics 4 course

Google Analytics 4 Crash Course

30 Aug, 9 am – 12 pm (GMT+8)

Learn how to set up and configure GA4 Events, Conversions and UTM tags. Discover how to analyse data in GA4 using Funnel Analysis and Segment Overlap reports.

SEO Crash Course - The Experience Effect

SEO Crash Course

7 Sep, 9 am – 12 pm (GMT+8)

Learn how to conduct effective keyword research, apply on-page SEO and develop SEO-friendly content. Get started with link building and track SEO metrics that matter.

Facebook Advertising Crash Course - The Experience Effect

Meta Ads Campaign Optimisation
Crash Course

14 Sep, 9 am – 12 pm (GMT+8)

Get familiar with Facebook's targeting options and learn how to leverage custom and lookalike audiences. Acquire ad format, creative and campaign optimisation best practices.

Google Ads Crash Course - The Experience Effect

Google Ads Campaign Optimisation Crash Course

21 Sep, 9 am – 12 pm (GMT+8)

Identify the right keyword mix for your campaigns, learn how to optimise your paid search campaigns for success, and acquire remarketing best practices.

LinkedIn Advertising & Organic Growth Crash Course - The Experience Effect

LinkedIn Advertising & Organic Growth Crash Course

22 Sep, 9 am – 12 pm (GMT+8)

Develop a LinkedIn strategy for your business and acquire organic growth tactics. Deep dive into LinkedIn campaign set-up best practices, targeting criteria and Ads tracking.

Data Storytelling & Reporting Crash Course

Data Storytelling & Reporting
Crash Course

27 Sep, 9 am – 12 pm (GMT+8)

Gain hands-on experience in developing your first data story! Acquire best practices in data cleaning, data visualisation and reporting automation.

Social media analytics crash course

Social Media Analytics Crash Course

9 Nov, 9 am – 12 pm (GMT+8)

Adopt organic and paid Facebook, Instagram and LinkedIn metrics that matter for your business. Learn how to analyse data to make content and optimisation decisions.

 

Digital Marketing
6-Hour Courses

Content Marketing Course

Content Marketing Strategy

17-18 Aug, 9 am – 12 pm (GMT+8)

Find out how to create search-friendly content, develop content that beat social media algorithms, and measure your content marketing efforts.

UX

Embarking On Your CX Implementation

24-25 Aug, 9 am – 12 pm (GMT+8)

Learn how to develop customer personas and map your customer journey, brainstorm ideas for opportunities, create prototypes, and build a CX blueprint. 

Search Engine Optimisation Strategy course

Search Engine Optimisation Strategy

12-13 OCT, 9 am – 12 pm (GMT+8)

Discover how to develop search-friendly pages, create SEO friendly content to rank on SERPs, and adopt SEO metrics that matter.

Google Analytics Course

Google Analytics 4 Complete Course

17-18 OCT, 9 am – 12 pm (GMT+8)

Learn how to set up and configure GA4 Events, Conversions and UTM tags. Discover how to analyse data in GA4 using Funnel Analysis and Segment Overlap reports.

Digital strategy crash course

Go-To-Market Strategy

25-26 OCT, 9 am – 12 pm (GMT+8)

Adopt a holistic go-to-market roadmap for your brand! Acquire market analysis fundamentals, map your customer journey and identify the right channels and tactics.

Google ads campaign optimisation course

Google Ads Campaign Optimisation

2-3 Nov, 9 am – 12 pm (GMT+8)

Discover how to budget for paid search, set up campaigns with attention to detail, and optimise your Google Ads campaigns to maximise ROI. 

Facebook Campaign Optimisation Course - The Experience Effect

Meta Ads Campaign Optimisation

23-24 Nov, 9 am – 12 pm (GMT+8)

Get the inside scoop on how to leverage Facebook's advertising options to the max, bidding and optimisation strategies, and creative best practices.

Digital Marketing
Bootcamp

 
Digital Marketing Bootcamp - The Experience Effect

Digital Marketing Bootcamp

4 Weekly x 3-Hour Sessions

23 Aug - 28 Sep

Our Digital Marketing Bootcamp is a power-packed 12-hour programme to hone your digital marketing skills and equip with you the latest industry best practices. Takeaway practical strategies in Digital Strategy, Google Analytics 4, SEO and Content Marketing.

PPC Advertising Bootcamp - The Experience Effect

PPC Advertising Bootcamp

4 Weekly x 3-Hour Sessions

14 Sep - 18 Oct

Our PPC Advertising Bootcamp is an intensive 12-hour programme to equip you with the latest strategies, best practices and pitfalls to avoid. Acquire actionable strategies in Meta Ads campaign optimisation, Google Ads campaign optimisation and Google Analytics 4.

Looking for a specific topic? Let us know.

 
Participant Testimonials

Went in thinking I know enough basics, proven wrong at every session. Learnt so many new things. Thank you so much for your guidance!

The course was one of the most complicated and detailed sessions I have attended, but the trainer was able to fully explain it from a marketer’s perspective which was quite refreshing.

The trainer explained everything in an easy-to-digest manner. A lot of samples/demos were shown throughout the session which made it super easy to understand.

For the longest time, we have only just used Page Insights and Creator Studio for our analytical reporting, but never knew Facebook Analytics existed till today.

The trainer was very clear in his delivery and I like that he emphasised on strategic and critical thinking. Helps bring the platform into perspective instead of merely teaching us how to read the data.

Very informative. I liked that there was a pre-course assessment and that the questions I raised were also brought up in the course later, which really helped me."

Broken down into easy to absorb sections. Each topic or point that the trainer is trying to get across is illustrated by an exercise to reinforce what has been taught.

The trainer is knowledgeable about the content and patient in addressing our doubts. The workbook/exercises were good hands-on practice as well.

Learnt a lot, learning tools were interesting and engaging. Also liked that there were different case studies cited to spark inspiration for our own programmes.

Find out more about our online learning experience.

Interested To Run Our Courses In-House?