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Inspirational.
Experiential.
Real world.

Digital Marketing Courses

Deep dive with detailed explanations

Latest Strategies

Latest Strategies

Acquire best practices and pitfalls to avoid

In-depth Content

In-Depth Content

Deep dive with detailed explanations

Real-life Application

Real-Life Application

Apply strategies instantly in your work

Practical Case Studies

Practical Case Studies

Find out what works and what doesn’t

Experience Sharing

Experience Sharing

Insights from leading industry practitioners

Our
Digital Marketing
Courses Are
Now Online

4 ways we keep it engaging for you:

Digital marketing online courses
Bite-size sessions

1

Bite-Size Sessions

Our courses are broken down into 3-hour sessions.

Interactive activities

3

Interactive Activities

Instructor-led training + hands-on exercises

Small class size

2

Small Class Size

To optimise learner engagement

Engagement tools

4

Engagement Tools

Collaborative boards, quiz, live demonstration, video, chat

Digital Marketing Courses
Choose your Online Track

3-hour Crash Courses

3-Hour 
Crash Courses

Fast-paced. Content-packed. For those skilled in the basics and looking to level up.

6-Hour Courses

6-Hour Courses

In-depth content. Hands-on exercises for practical application. Receive expert advice on your digital marketing challenges.

Digital Marketing Bootcamp

Digital Marketing
Bootcamp

12-hour programme packed with the latest best practices to hone your skills.

Course track

Digital Marketing
3-Hour Online Crash Courses

Online Courses
LinkedIn Marketing Crash Course - The Experience Effect

LinkedIn Marketing
Crash Course

24 July, 9 am - 12 pm (gmt+8) I ONLINE

Learn how to use LinkedIn for lead generation and community building. Understand LinkedIn campaign setup and targeting options and how to optimise LinkedIn advertising campaigns.

AI In Digital Marketing Crash Course - The Experience Effect

AI In Digital Marketing
Crash Course

5 Aug, 9 am - 12 pm (gmt+8) I ONLINE

Be updated on the latest AI trends, applications and tools. Learn how to leverage ChatGPT for digital marketing. Find out how to future-proof your company for the era of AI.

Meta Ads Campaign Optimisation Crash Course - The Experience Effect

Meta Ads Campaign Optimisation 
Crash Course

15 Aug, 9 am - 12 pm (gmt+8) I ONLINE

Get the inside scoop on how to structure a successful Meta Ads campaign. Acquire creative best practices and proven strategies to optimise your Meta Ads campaigns.

TikTok Advertising Crash Course - The Experience Effect

TikTok Advertising
Crash Course

22 Aug, 9 am - 12 pm (GMT+8) I ONLINE

Understand TikTok campaign setup and targeting options. Learn how to leverage Audience Insights and acquire TikTok creative best practices. Adopt TikTok metrics that matter. 

Google Ads Campaign Optimisation Crash Course - The Experience Effect

Google Ads Campaign Optimisation Crash Course

28 Aug, 9 am - 12 pm (GMT+8) I ONLINE

Set up paid search campaigns with attention to detail. Acquire optimisation strategies to maximise ROI. Adopt best practices in Performance Max, Display, Video campaigns.

B2B Lead Generation Crash Course - The Experience Effect

B2B Lead Generation
Crash Course

11 Sep, 9 am - 12 pm (gmt+8) I ONLINE

Develop an effective lead generation strategy for your brand. Acquire proven strategies, best practices and tactics in organic and paid lead generation.

Digital Strategy Crash Course - The Experience Effect

Digital Strategy
Crash Course

15 Oct, 9 am - 12 pm (gmt+8) I ONLINE

Learn how to conduct a customer segment and market analysis. Map your customer journey and develop a holistic digital marketing strategy for your brand.

SEO Crash Course - The Experience Effect

SEO
Crash Course

23 Oct, 9 am - 12 pm (gmt+8) I ONLINE

Learn how to effectively conduct keyword research, apply on-page SEO and develop SEO-friendly content. Get started with link building and track SEO metrics that matter.

Content Marketing Strategy Crash Course - The Experience Effect

Content Marketing Strategy
Crash Course

24 Oct, 9 am - 12 pm (GMT+8) I ONLINE

Acquire best practices in social media, seasonal and evergreen content. Adopt storytelling fundamentals and learn how to audit your content marketing efforts.

Data Storytelling & Reporting Crash Course - The Experience Effect

Data Storytelling & Reporting
Crash Course

TBC I ONLINE

Learn how to create compelling reports for stakeholders. Acquire practical frameworks to structure effective presentations. Adopt data visualisation best practices.

Social Media Analytics Crash Course - The Experience Effect

Social Media Analytics
Crash Course

TBC I ONLINE

Adopt organic and paid Facebook, Instagram and LinkedIn metrics that matter for your business. Learn how to analyse data to make content and optimisation decisions.

Google Tag Manager Crash Course - The Experience Effect

Google Tag Manager
Crash Course

TBC I ONLINE

Master Google Tag Manager with this step-by-step, hands-on crash course. Learn how to set up Tags and Triggers and install tracking pixels. Track forms and clicks and learn how to use Data Layers.

6-hour courses

Digital Marketing
6-Hour Online Courses

Google Analytics 4 Complete Course - The Experience Effect

Google Analytics 4 Complete Course

31 Jul - 1 Aug, 9 aM - 12 pm (GMT+8) I ONLINE

Learn how to set up and configure GA4 Events, Conversions and UTM tags. Discover how to analyse data in GA4 using Funnel Analysis and Segment Overlap reports.

Go-To-Market Strategy Course - The Experience Effect

Go-To-Market Strategy

TBC I ONLINE

Adopt a holistic go-to-market roadmap for your brand! Acquire market analysis fundamentals, map your customer journey and identify the right channels and tactics.

Embarking on your CX Implementation Course - The Experience Effect

Embarking On Your CX Implementation

TBC I ONLINE

Learn how to develop customer personas and map your customer journey, brainstorm ideas for opportunities, create prototypes, and build a CX blueprint.

Digital Marketing
Online Bootcamp

Bootcamp
Digital Marketing Bootcamp - The Experience Effect

Digital Marketing Bootcamp

15 Oct I 16 Oct I 23 Oct I 24 Oct

9 am - 12 pm (GMT+8) I ONLINE

Our Digital Marketing Bootcamp is a power-packed 12-hour programme to hone your digital marketing skills and equip you with the latest industry best practices. Takeaway practical strategies in Digital Strategy, Google Analytics 4, SEO and Content Marketing.

Looking for a specific topic? Let us know.

Participant Tesimonials

Participant Testimonials

Went in thinking I know enough basics, proven wrong at every session. Learnt so many new things. Thank you so much for your guidance!

The course was one of the most complicated and detailed sessions I have attended, but the trainer was able to fully explain it from a marketer’s perspective which was quite refreshing.

The trainer explained everything in an easy-to-digest manner. A lot of samples/demos were shown throughout the session which made it super easy to understand.

For the longest time, we have only just used Page Insights and Creator Studio for our analytical reporting, but never knew Facebook Analytics existed till today.

The trainer was very clear in his delivery and I like that he emphasised on strategic and critical thinking. Helps bring the platform into perspective instead of merely teaching us how to read the data.

Very informative. I liked that there was a pre-course assessment and that the questions I raised were also brought up in the course later, which really helped me."

Broken down into easy to absorb sections. Each topic or point that the trainer is trying to get across is illustrated by an exercise to reinforce what has been taught.

The trainer is knowledgeable about the content and patient in addressing our doubts. The workbook/exercises were good hands-on practice as well.

Learnt a lot, learning tools were interesting and engaging. Also liked that there were different case studies cited to spark inspiration for our own programmes.

Interested To Run Our Courses In-House?

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