Benefits of Attending

Best Practices &

Pitfalls to Avoid

Practical Strategies you can Apply Instantly

Get your Questions Answered by the Trainer

Hands-on Exercises for Practical Application

Real-Life Examples of What Works & What Doesn't

Pre-course Assessment & Course Slides

SEO Crash Course - The Experience Effect

SEO
Crash Course

Kuala Lumpur, DOJO 

1 Dec, 2 - 5 pm

Boost your SEO performance! Join this hands-on course to acquire the latest best practices, tools and tips to sharpen your SEO skills.

Learning Outcomes

  • Learn how search engines work

  • Understand the fundamentals of successful SEO

  • Learn how to conduct effective keyword research

  • Learn how to apply On-Page SEO

  • Learn how to develop SEO-friendly content

  • Learn how to get started with link building

  • Understand SEO metrics that matter

  • Learn how to measure and report on your SEO efforts

F2F Format

3 hours instructor-led

Inclusive of coffee breaks

Competency

Intermediate

Certification

Receive a certificate of completion

Course Fee

SGD 250 per pax

Inclusive of coffee and afternoon refreshments

EARLY BIRD DISCOUNT

10% off when you register & pay by 20 Oct 2022

Group Discount

10% off for 3 pax or more

Bundle Deal

10% off when you sign up for 3 courses!

Questions? Drop us a note!

Sotirios Seridis
Trainer
Sotirios Seridis
Founder, XYZ Lab

Experienced performance marketing professional and digital marketing trainer with over 10 years of multi-national experience working with leading media agencies and corporations on performance marketing, digital analytics, and marketing automation.

Digital marketing experience:

  • 10 years in digital marketing x digital strategy x digital analytics

  • Built x2 performance marketing departments from the ground-up

  • Worked with agencies like Mediacom, Wavemaker, Essence, PHD, HAVAS

  • Worked with Unilever, Volkswagen, Etihad Airways, Google and various Fortune 500 companies

  • Hands-on and best-in-class at paid search, paid social, digital analytics, SEO, e-commerce

  • Vertical expertise: Education, travel, hospitality, online marketplaces, automotive, financial services, real estate, e-commerce retail, FMCG retail, entertainment, food & beverage

Trainer experience:

  • Former Business Education Trainer at Facebook (via Rubicor)

  • Trained over 20 company and agency teams in Google Ads, SEO, analytics and paid social

  • Trained over 100 career changers in digital marketing, enabling them to secure a role in tech

  • Up-skilled over 500 individuals in digital marketing and analytics across SEA

Course Agenda

​Session 1: SEO Fundamentals

  • Learn how search engines work

  • Understand the fundamentals of successful SEO

  • Learn how to conduct effective keyword research

  • Learn how to apply On-Page SEO

Session 2: SEO Deep Dive

  • Learn how to develop SEO-friendly content

  • Learn how to get started with link building

  • Understand SEO metrics that matter

  • Learn how to measure and report on your SEO efforts

Participant Testimonials

Vast knowledge on SEO from the trainer and able to answer all the questions."

I really enjoyed the breakout room activities, those were more than helpful in developing hands-on knowledge for SEO."

New knowledge for me."

Who Should Attend

  • Junior Marketing Executives

  • Junior Digital Marketing Managers

  • Marketing Managers

  • Marketing Directors

  • Digital Marketing Managers

  • Digital Marketing Directors

  • Brand Managers

  • Content Marketers

  • PPC Specialists

  • Media Leads

Preparation

Before the Course

Complete the pre-course assessment to help the trainer understand your challenges and learning goals

Day of the Course

Register your attendance at our registration desk

VENUE

Kuala Lumpur, DOJO

Level 1, Menara Amplewest,

6, Jalan P.Ramlee,

50250 Kuala Lumpur.

How to get there

Questions?

We're happy to help! Please reach us at hello@experience.com.sg.